VenturePromoter's Blog

By: Susan Friedman, CSP, Fri Jan 6th, 2006 11:21:33 PM

When a show is a year away, it may seem like you have lots of time to get ready. But appearances can be deceiving. Twelve months is not long, especially with all the pre-show planning, training, and preparation you?ve got to do. Here is a checklist of sixteen vital items that need to be done approximately one year before you set up your exhibit:

1. Identify Where The Show Fits In Your Marketing Strategy

Every show has a purpose. Do you want to introduce a new product to a new market? Increase existing services in an existing market? Increase your visibility in a new geographical region? Reinforce existing customer relationships? Knowing what you want to achieve at any given show is vital to your success.
2. Decide Which Products To Focus On

Your company may produce dozens, even hundreds of different products. Obviously, you

By: Scott J. Patterson, Fri Dec 9th, 2005 12:22:08 PM

Do you know the secret to making money with affiliate marketing?

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Many smart affiliate marketers earn revenue by creating free special reports (or ebooks) that discuss a specific topic. These guides contain links to high-paying affiliate products. So whenever someone reads a free ebook and purchases product from an affiliate link, the marketer earns a sales commission.

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But what if you don’t know how to find a topic for your free ebook?

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If this is the case, here is a tutorial that will help you get started with your free money-making ebook.

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As you probably know, affiliate marketing is one of the best ways to generate revenue from an Internet business. Unfortunately, it is hard to get people to purchase from an affiliate link. Many times, they go to your website and check out your information. Then most of them leave without

By: Massimo D’Amico, Fri Dec 9th, 2005 12:22:07 PM

When we use marketing techniques and we invest some money into them, we desire the best results.

There are some unique ways to earn money while you reduce your marketing efforts. I use these ways:

Offer people a free telephone consultation before they order your product. When they get to know you personally, it could convert to more sales.

Make your web site load much faster by cutting down on banner ads and start using more buttons. Button ads are also smaller and take up less space.

Maximize the effectiveness of your banner ads. Don’t just use the same ad on every banner, use a variety to attract the greatest number of clickers.

Find a charity your target audience would likely support. Tell people on your ad copy that you will give a percentage of the profits to that charity.

People have been taught all their life to

These days, building your email database is a key strategy to growing your business, both online and offline. I don’t mean just focusing on having BIG numbers on your list; what you want to build is a quality database……

If you want to read the full article, click here.

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I guess small business marketers just don’t get it.

The not-so-secret secret in marketing is targeting the right audience with the right message at the right time. Let’s break that down. It’s really not a secret because this is what marketing really is. It’s finding a “market” and matching that market’s needs and wants with products and services.

If you want to read the full article, click here.

Popularity: 3% [?]